Pack analyst btn         PAC        
 
Report 23 Jan 2025

Expert View: Achieving Ethical Customer Data Usage with PETs

Data has emerged as a vital asset for organisations in the digital age, enabling personalised customer experiences, operational efficiency, and strategic decision-making. However, with growing concerns around data privacy, regulatory pressure, and ethical considerations, organisations face a critical challenge: harnessing customer data’s value while safeguarding individual privacy. Privacy-enhancing technologies (PETs) offer solutions to achieve this delicate balance.

profile-image
Spencer Izard

SHARE :

Related Content

View all reports >

Cyber Security - CyberArk Software - Vendor Profile - Worldwide

The Cyber Security vendor profiles portray leading cyber security providers, analyzing their strategies and ...

Event Date : May 08, 2024

Read more >

ServiceNow Services in Europe - Retail - PAC RADAR (internal use) - 2025

PAC has evaluated 20 service providers delivering ServiceNow-related IT services in Europe

Event Date : February 12, 2025

Read more >

The Potential of Homomorphic Encryption - InBrief Analysis - Worldwide

Homomorphic encryption allows to perform computations on encrypted data without having to decrypt it first, making the data less vulnerable to ...

Event Date : February 22, 2023

Read more >

MHP - Vendor Profile - Worldwide

MHP Vendor Profile Worldwide 2025: Strategic Transformation and Global Expansion Discover how MHP, a leading consulting firm with deep roots in ...

Event Date : August 27, 2025

Read more >

Ransomware Resilience: Strategies for Prevention and Recovery - InBrief Analysis - Worldwide

This InBrief report focuses on ransomware resilience, an increasingly critical aspect of global cybersecurity. It highlights the evolution of ...

Event Date : April 07, 2025

Read more >

Latest Publications report

View latest publications Reports >

Free reports & webinars

View All Free Reports & Webinars >