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Report 04 Mar 2024

Salesforce-related Services in Europe - The Communications & Media View - PAC RADAR (internal use) - 2024

PAC has evaluated the providers of Salesforce-related services in Europe in six segments dedicated to specific vertical sectors:

Salesforce continues to be one of the fastest-growing enterprise software vendors in Europe. This has created a major opportunity for its partner ecosystem, which already incorporates more than 500 advisory, implementation and development partners in the region.

A wave of consolidation has played out over the last five years as key Salesforce partners ramp up their teams of experts through acquisitions. But despite this, a healthy community of smaller, specialist players continue to thrive. Customers have a lot of potential suppliers at their disposal, and this report aims to help them navigate the ecosystem to find the best partner for their requirements.

Salesforce has doubled down on its industry go-to-market approach and as we have found in this analysis, we see many of the vendor’s partners following suit with the creation of industry-specific consulting and delivery teams, practices and assets.

The PAC RADAR is an effective tool for the holistic evaluation and visual positioning of leading software and ICT service providers on local markets.
With the help of predefined criteria, PAC evaluates and compares providers’ strategies, development, and market position in addition to performance and competencies within specific market segments.

Click here for more information about our PAC RADAR reports.

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Nick Mayes

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