Featured Blog Post

The Channel Partner as a Strategic Compass to Navigate the AI Boom

F5 and its channel partners are helping EMEA organisations move AI from hype to measurable business value by prioritising governance, security and scalable delivery. By embedding security and visibility from the start with F5’s ADSP and using Distributed Cloud (XC) to address sovereignty and multi‑cloud flexibility, partners guide customers ...

by Spencer Izard

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Spencer Izard

Featured Blog Post

Why Data and Application Security Is Now a Business Imperative

In a digital era where businesses rely more on technology, data and applications are essential assets that drive operations, generate revenue, and build trust. A comprehensive, end-to-end strategy for protecting data and applications is crucial. Integrating security into the product lifecycle enables faster scaling, smoother launches, and more ...

by Wolfgang Schwab

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Wolfgang Schwab

Featured Blog Post

NTT DATA Business Solutions Transformation NOW! 2025 – Unlocking the Future of AI-Driven ERP

This week, PAC attended the annual NTT DATA Business Solutions Transformation NOW! 2025 event in London. Keynotes and sessions led by UK&I leaders and customers revealed a clear message: AI is no longer a future consideration; it is foundational to ERP transformation from day one. NTT DATA believes AI must be embedded across the enterprise, in ...

by Sidney Siegertsz

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Sidney Siegertsz

Featured Blog Post

The mid-tier playbook gets a new chapter on GCC growth

Hexaware’s acquisition of SMC Squared reflects a deliberate pivot to the intersection of platforms, AI, and GCCs. It underscores the shift from labor arbitrage to value creation and positions GCCs as environments where digital and human talent come together.

by Tom Reuner

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Tom Reuner

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The Core Ingredients Fuelling Sage’s AI Momentum Sidney Siegertsz

The Core Ingredients Fuelling Sage’s AI Momentum

November 18, 2025

Earlier this month, PAC attended the Sage Future for Partners event in Barcelona, where the software provider highlighted the launch and expansion of its offering, closer ties with partners, and how AI is the most transformative opportunity of our time. With a core focus on the SMB segment, Sage is embarking on a journey to embed AI across every ...

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Part 8: Choosing the Right Partners – Navigating the Security Tooling and Services Ecosystem Wolfgang Schwab

Part 8: Choosing the Right Partners – Navigating the Security Tooling and Services Ecosystem

November 18, 2025

No matter how strong your application architecture or how advanced your controls are, securing data and applications at scale is rarely a one-person job. This section examines the crucial process of selecting the best partners—when to build internally, when to buy, when to outsource, and how to evaluate technology that meets your needs and ...

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PAC at the Google Cloud Digital Sovereignty Summit in Munich Jennifer Jonat

PAC at the Google Cloud Digital Sovereignty Summit in Munich: Europe’s Moment of Decision

November 17, 2025

Last week, PAC attended the Google Cloud Digital Sovereignty Summit in Munich, where leaders from government, industry, and the technology sector came together to discuss one of Europe’s most urgent strategic questions: how to accelerate AI and cloud innovation while maintaining sovereignty, trust, and compliance.

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Automatisation du test logiciel grâce à l’IA et aux LLM – PAC RADAR 2026 Dominique Raviart

PAC launches its first PAC RADAR on Quality Engineering, with LLMs in mind

November 17, 2025

Large Language Models (LLMs) are transforming Quality Engineering by automating long-standing manual processes such as requirements analysis, test case generation, and synthetic data creation. PAC’s first QE RADAR will evaluate the emerging GenAI and AI agent ecosystem shaping the future of software testing. Publication planned for April/May ...

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IFS Sets out Its Blueprint for Industrial AI Nick Mayes

IFS Sets out Its Blueprint for Industrial AI

November 13, 2025

IFS unveiled a new partnership with Anthropic to create “Resolve,” which helps field workers interpret complex data (video, audio, temperature & pressure) and route jobs to the best-placed technician. IFS also introduced out-of-the-box digital agents as role-specific templates to speed tasks like inventory checks for field technicians.

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Automatisation du test logiciel grâce à l’IA et aux LLM – PAC RADAR 2026 Dominique Raviart

Impact de l’IA générative sur le test logiciel

November 12, 2025

PAC annonce le lancement de son premier RADAR sur le test logiciel, prévu pour 2026. Une étude inédite sur l’impact des LLM et de l’IA générative dans la transformation de la qualité logicielle.

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Part 7: Run Secure – Operationalizing Data & Application Security at Scale Wolfgang Schwab

Part 7: Run Secure – Operationalizing Data & Application Security at Scale

November 10, 2025

Operationalize your Zero Trust security strategy to run application and data protection at scale, focusing on observability, automated detection and response, and strict access controls. Foster cross-team collaboration, runbooks, and regular reviews to keep controls effective as threats and environments evolve.

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Unit4 Doubles-Down on Industries & Sets Out Growth Plan Nick Mayes

Unit4 Doubles-Down on Industries & Sets Out Growth Plan

November 07, 2025

PAC recently attended the latest European analyst event from Unit4, its first major roadshow since the appointment of new CEO Simon Paris earlier this year. The ERP software firm is now halfway through its fifth decade, and the company is looking to put its foot down on the accelerator with the target of doubling in size to pass the €1bn ...

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Iulia Sandut

Key Takeaways from Google Cloud Day Romania 2025

November 06, 2025

Google Cloud Romania Day 2025 celebrated 15 years of Google Cloud in Romania, highlighting customer success stories from banking, retail, utilities and payments. The event showcased AI innovations (Gemini 2.5 Flash Image, Veo 3), the new Agent Payments Protocol, and a focus on cybersecurity and digital sovereignty.

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PAC Horizons 2025 event in Munich and Frankfurt – PAC analysts presenting key market insights Felix Jones

PAC Horizons 2025 Germany: Key Insights on AI, Automation, and the Future of Digital Transformation in Europe

November 05, 2025

PAC Horizons 2025 in Munich and Frankfurt brought together industry leaders to discuss how AI, digital sovereignty, cybersecurity, automation, and post-S/4HANA strategies are shaping Europe’s digital future. This article summarises the key insights, market trends, and strategic priorities highlighted during the event.

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Orange Business Is Transforming Its Business Model Dan Bieler

Orange Business Is Transforming Its Business Model

November 04, 2025

Orange Business is transforming from a traditional telecom provider into a platform-driven network and digital integrator, emphasizing end-to-end data lifecycle management and European data sovereignty. Its platform strategy combines cloud-agnostic, AI-ready and software-defined infrastructures with embedded zero-trust security to drive innovation ...

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Part 6: From Blueprint to Reality – Implementing Core Controls for Data and Application Security Wolfgang Schwab

Part 6: From Blueprint to Reality – Implementing Core Controls for Data and Application Security

November 04, 2025

Designs must become enforceable controls to protect applications and data in practice, not just on paper. Implement core measures – IAM, encryption and key management, secure application controls, SSDLC, data governance, monitoring, and supply-chain checks—and automate them for consistency and scale. Map controls to risk, assign owners, and ...

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Tom Reuner

Hitachi Digital Services builds the bridges to cross the Agentic AI chasm

October 31, 2025

Hitachi Digital Services proposes an “Intelligent Architecture” and a phased, governance-centered approach (R2O2 + HARC) to help enterprises operationalize and scale Agentic AI. Their strategy emphasizes a 200+ agent library, an Agent Management System for unified control, and a Minimal Viable Agent path to ease adoption. The focus is on ...

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PAC Horizons London 2025: Insights, Innovation, and Industry connections Jean-Christophe Bodhuin

PAC Horizons London 2025: Insights, Innovation, and Industry Connections

October 31, 2025

PAC Horizons London 2025 brought together technology leaders, analysts, and innovators to explore how organisations can lead through disruption in the AI era. From strategic insights on the UK digital market to the transformative power of GenAI and autonomous enterprises, the event offered a deep dive into the forces reshaping software and IT ...

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Part 5: Designing for Security – Architecture Principles for Protecting Data and Applications Wolfgang Schwab

Part 5: Designing for Security – Architecture Principles for Protecting Data and Applications

October 28, 2025

A strong security posture starts with architecture: build security in from the start rather than bolting on controls later. Key principles include Zero Trust, secure design patterns for applications and APIs, data classification and encryption, and integrating DevSecOps practices like shift-left testing. Documented, visible architectures with ...

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Atos Group: a strategic transformation in the cybersecurity market - Market impacts & implication for customers Eric Domage

Atos Group: a strategic transformation in the cybersecurity market (part 2)

October 22, 2025

Atos Group’s dual-pillar and sovereignty-driven cybersecurity model is redefining how European organizations balance openness, assurance, and sovereignty. By merging Eviden’s hardware-based cryptography with large-scale managed services, Atos offers verifiable sovereignty and post-quantum readiness — setting new standards for the ...

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ServiceNow’s CRM Vision & Midmarket Momentum Spencer Izard

ServiceNow’s CRM Vision & Midmarket Momentum

October 21, 2025

ServiceNow is reframing CRM as a “system of action” that links customer engagement, service fulfilment and outcome delivery through unified workflows. The company is sharpening its midmarket focus in Europe with purpose-built packages, stronger partner governance and repeatable deployment patterns to accelerate modernization. AI‑driven ...

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Inside Atos Group’s Unique Cybersecurity Ecosystem Eric Domage

Atos Group: a strategic transformation in the cybersecurity market (part 1)

October 21, 2025

The Atos Group stands apart in the cybersecurity industry with its dual-pillar structure — Eviden Technologies and Cybersecurity Services — unified under a sovereignty umbrella. This architecture blends cryptographic innovation, managed security expertise, and a uniquely European approach to digital trust and sovereignty.

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Siemens Cybersecurity: An Overview and Its Broader Impact Wolfgang Schwab

Siemens Cybersecurity: An Overview and Its Broader Impact

October 20, 2025

Siemens positions cybersecurity as integral to industrial digitalization, offering the SINEC Security Suite (Inspector, Monitor, Guard), a Zero Trust overlay (SINEC Secure Connect), and consulting plus 24/7 SOC and managed services to protect IT/OT environments. Their portfolio emphasizes asset-aware vulnerability matching, non-intrusive ...

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Part 4: Know Your Enemy – Understanding the Modern Threat Landscape for Data & Applications Wolfgang Schwab

Part 4: Know Your Enemy – Understanding the Modern Threat Landscape for Data & Applications

October 20, 2025

Modern cyber threats target applications and data across cloud, APIs, CI/CD pipelines, and human vectors—exploiting misconfigurations, insecure APIs, supply‑chain flaws, and social engineering. Organizations should prioritize risk, build visibility with threat modeling, testing, and monitoring, and adopt defense‑in‑depth and secure design ...

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