Pack analyst btn         PAC        
 
Report 05 Apr 2022

Business Application Software-related Trends in Germany – Part 1 - InSight Analysis

This report describes the trends in the market for business applications in Germany. Based on the high demand for application modernization among users, the conclusions for service providers are analyzed in relation to the four most important business platforms:

  • Explore the potential in SAP-related services: demand is currently dominated by SAP S/4HANA migration projects.
  • Salesforce is the clear CRM market leader in Germany: This report examines user demands and the business potential for service providers around Salesforce’s pure SaaS-based platform.
  • Microsoft Dynamics is well known for its outstanding CRM-related capabilities. Growing demand for related services has been noted here. However, what about Microsoft´s ERP solutions in the Dynamics solution portfolio? Do they also offer business potential for service providers?
  • While Oracle is SAP’s main competitor on a global level, it only has a minor role in the German ERP business. Can Oracle benefit from SAP weaknesses in the SaaS space?

Part 2 of this report analyzes the trends around tier-2 business application solution providers.

 

Contents:

PAC’s Analysis

  • Management summary
  • PAC’s opinion

PAC’s Recommendations

  • Recommendations for IT providers
  • Recommendations for IT users

Introduction

SAP

Salesforce

Microsoft

Oracle

profile-image
Joachim Hackmann
profile-image
Sidney Siegertsz

SHARE :

Related Content

View all reports >

IT Security by Segments - Market Figures - Western Europe by Countries

This document provides market volumes, growth rates and forecasts for the Western European IT security market for the 2023-2029 period.

Event Date : September 19, 2025

Read more >

Software & Cloud Platforms - InSight Analysis - Germany

This report examines how German enterprises invest in software and cloud platforms, what drives demand, shifting budgets, regulatory and sovereignty ...

Event Date : February 18, 2026

Read more >

IT Services and Vertical Sectors - Preliminary Market Figures - Poland

This Excel document delivers IT services market figures for Poland, broken down by segments and vertical sectors.

Event Date : April 17, 2025

Read more >

Wipro - Vendor Profile - UK

This short vendor profile provides a quick overview of the local portfolio and performance of Wipro in the UK. We analyze the background, top ...

Event Date : January 29, 2026

Read more >

How Different Industries Are Tackling Decarbonization - InBrief Analysis - Worldwide

The majority of major corporations have made a recent commitment to achieve Net Zero status in the coming years. However, many have a huge amount of ...

Event Date : February 06, 2023

Read more >

Latest Publications report

View latest publications Reports >

Free reports & webinars

View All Free Reports & Webinars >