In the last few years, the combination of traditional hosting models with public cloud resources has become standard, both for SAP customers’ internal IT departments and for outsourcing providers. Public cloud services for the operation of SAP systems are well established. More and more companies are already using such offers and a much larger number of SAP users are planning to do so in the future.
A public cloud migration can be one of many building blocks for the transformation of a company towards a more agile and future-ready organization. Operating ERP systems is just one of many use cases for cloud computing. Cloud platforms should be regarded as a means to drive continuous innovation of business processes with all of the associated services. SAP customers which have set up their operational environment for their SAP applications will benefit from looking at additional cloud services beyond the core ERP context, such as software development, data lakes, analytics, machine learning, and the internet of things.
Examples given in this paper (e.g. Coca Cola İçecek, Engie, Zalando) demonstrate how the public cloud provides added value to those companies with specific requirements in terms of fast provisioning and scalability of cloud services.
The authors of this paper, commissioned by Amazon Web Services, follow the SAP and cloud markets. The contents herein are based on results of market research projects and ongoing dialog with SAP users and partners. In addition, the writers of this document have looked at Amazon Web Services customers who have already gained experience with SAP software in the public cloud.
SHARE:
AI-related Services for the Public Sector in Europe – PAC RADAR (internal use) – 2026
Radar June 12, 2026
AI-related Services for Retail & Wholesale in Europe – PAC RADAR (internal use) – 2026
Radar June 12, 2026
AI-related Services for Financial Services in Europe – PAC RADAR (internal use) – 2026
Radar June 12, 2026
AI-related Services for Manufacturing in Europe – PAC RADAR (internal use) – 2026
Radar June 12, 2026
AI-related Services for Client ICT in Europe – PAC RADAR (internal use) – 2026
Radar June 11, 2026
Atos: Cause for Optimism, Despite the Headlines
Blog Post February 05, 2024
From AI Experimentation to Operational AI
Blog Post June 10, 2026
Top 10 IT Services providers in France: A Difficult 2025 Accelerating the Sector's Transformation
Blog Post June 05, 2026
Agentic AI Enterprise Transformation
Whitepaper & Trend Studies June 01, 2026
TCS SovereignSecure Cloud: A modular and pragmatic approach to Sovereign Cloud in Europe
Blog Post May 28, 2026
Model Selection Is A Strategic Governance Challenge
Blog Post May 28, 2026