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Report 29 Jul 2025

Bechtle - Vendor Profile - Worldwide

Bechtle AG is one of Europe’s leading IT service providers, known for its dual business model comprising IT System House & Managed Services and IT E-Commerce. Established in 1983 and headquartered in Neckarsulm, Germany, the company operates in 14 European countries with over 15,800 employees and recorded €6.31 billion in revenues in FY24. It has a decentralized structure with 80+ local system houses and 90 competence centers, ensuring strong local customer engagement backed by centralized services like procurement and marketing.

Bechtle’s product and services portfolio spans infrastructure, cloud, cybersecurity, workplace services, software, and consulting. The company is a key mid-market partner for major hyperscalers like Microsoft, AWS, Google Cloud, and STACKIT. Bechtle’s ability to combine customer proximity with operational scale is a key competitive advantage, especially in the public sector, SMB, and manufacturing segments.

A major shift is underway as Bechtle is transitioning from a product-focused reseller to a scalable managed services and cloud integration provider. Although the IT System House & Managed Services segment saw a 5.3% revenue drop in 2024, Bechtle proactively modernized its portfolio, introduced AI-driven support, and improved service automation. Acquisitions like KubeOps and ARWINET have deepened its cloud-native and Kubernetes capabilities, positioning the company for future growth in managed services.

Bechtle’s international expansion—through several acquisitions in 2024 and early 2025—marks another strategic leap. Notable deals include iDoo Tech and Grupo Solutia in Spain, Magnetic Media Network in Italy, Qolcom and DriveWorks in the UK, and the aforementioned German firms.

Overall, PAC considers Bechtle a strong market player with a clear growth vision, underpinned by operational discipline and cultural cohesion. Its future success will depend on harmonizing regional agility and centralized scalability.

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Wolfgang Schwab

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