Pack analyst btn         PAC        
 
Report 13 Oct 2023

European CxO Survey 2023: Digital Customer Engagement – Progression, Challenges, and Opportunities - InSight Analysis

PAC has conducted a European CxO Survey of digital customer engagement (DCE)-specific business leaders, focused on understanding the following:

  • What are the organisational, business, and technology challenges companies are faced with regarding DCE?
  • How are European organisations currently investing, and plan to, in DCE workflows and solutions?
  • What tasks are the most important to organisations across the most common DCE workflows?
  • What productivity impact, role, business benefit and challenges does Generative AI have for DCE?
  • What capabilities are the most important to an organisation across the most used DCE software solutions?

Contents:

PAC’s Analysis

  • Methodology
  • Management Summary
  • PAC’s Opinion
  • PAC’s Recommendations

Factors Inhibiting the Achievement of DCE Goals

  • Organisational Challenges
  • Business Challenges
  • Technology Challenges

European DCE Investment Strategies

The Potential of Generative AI for DCE

The Most Important Capabilities of DCE Solutions

profile-image
Spencer Izard

SHARE :

Related Content

View all reports >

Kyndryl - Vendor Profile - US

This short vendor profile provides a quick overview of the local portfolio and performance of Kyndryl in US.

Event Date : March 21, 2024

Read more >

Analytics - Snowflake - Vendor Profile - Worldwide

The Analytics vendor profiles portray leading BI and Big Data providers, analyzing their strategies and portfolios.

Event Date : July 16, 2024

Read more >

Open Digital Platforms for Industrial Hybrid/Multi-Cloud Application Management in Europe - PAC RADAR (internal use) - 2023

PAC has evaluated the providers of open digital platforms for the industrial world in Europe in nine segments dedicated to specific use cases

Event Date : July 26, 2023

Read more >

Datagroup - Vendor Profile - Worldwide

This vendor profile gives a comprehensive overview of the Worldwide positioning, performance and strategy of Datagroup. Aside from a breakdown ...

Event Date : March 04, 2024

Read more >

The Growing Challenges of AI Ethics: Humans vs. Machines

What do image-generating apps like Stable Diffusion and DALL-E 2 and large language models like ChatGPT have in common? The answer is of course ...

Event Date : February 06, 2023

Read more >

Latest Publications report

View latest publications Reports >

Free reports & webinars

View All Free Reports & Webinars >