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Report 11 Dec 2025

Retail & Wholesale - InBrief Analysis - Denmark

Retail & Wholesale Denmark: a concise market brief on IT, digitalisation and growth drivers in Danish retail.

Key insights

  • Retail & Wholesale Denmark assesses IT expenditure, enterprise apps, analytics & AI, payments, and vendor landscape.
  • Highlights include S/4HANA migration, Microsoft Dynamics uptake, AI-driven forecasting, and omnichannel investments.
  • Case studies: JYSK, Coop Danmark, Plantorama, Flying Tiger Copenhagen, Netto, REMA 1000.

Market implications

  • Opportunities: digitalisation, sustainability, platform integrations.
  • Challenges: margin pressure, competition, data regulation, cybersecurity.

Use this report to

  1. Understand IT trends in Retail & Wholesale Denmark
  2. Benchmark vendors and service providers for Retail & Wholesale Denmark
  3. Plan omnichannel and ERP strategies for Retail & Wholesale Denmark

 

Recommended advisory: PAC Leadership Session – Omnichannel Strategies

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Iulia Sandut

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