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Report 18 Aug 2025

Manufacturing - InSight Analysis - Switzerland

This report provides a structured and data-driven overview of the software and IT services (SITS) market in the Swiss manufacturing sector. It presents key metrics on IT expenditure, analyzes market dynamics and trends, and identifies the leading software and IT service providers. In addition, it reviews major projects and key accounts, offering a comprehensive snapshot of the sector’s status quo as of mid-2025.

Key insights include:

  • Rising production costs and tariffs accelerate the need for automation and supply chain resilience, driving continued investment in IT despite economic uncertainty.
  • AI adoption is advancing faster in process manufacturing (pharma, medtech) than in discrete manufacturing, with applications spanning drug R&D, clinical testing, diagnostics, and personalized health, supported by partnerships with IT service providers.
  • Generative AI (GenAI) is being deployed in marketing, sales, customer service, and product development by companies like Clariant and Nestlé.
  • Smart operations and digital transformation are emerging through connected assets, predictive maintenance, and AI-assisted quality inspection, but overall AI strategy adoption remains limited, especially among SMEs in the Swiss MEM sector.

The provider landscape is highly competitive, featuring strong global vendors, such as SAP and Siemens, the IaaS providers AWS, Google Cloud, and Microsoft Azure, alongside global IT services players like Accenture, Infosys, and Cognizant.

This report supports vendors, investors, and IT users in identifying market opportunities, emerging trends, and potential partnerships in this evolving sector.

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Aida Oganesov

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