Report 26 Mar 2026

Expert View: Designing Agentic AI Workflows for Seamless Customer Journeys

Agentic AI workflows enable organisations to orchestrate customer interactions with greater consistency, speed, and contextual awareness across complex operational environments. Their impact depends on integrating advanced models with reliable data pipelines, governance controls, and human oversight, while navigating legacy constraints, organisational friction, and evolving regulatory expectations that shape deployment outcomes.

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Spencer Izard

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