Pack analyst btn         PAC        
 
Report 05 Jan 2023

The Path to Digitizing Physical Stores and Augmented Shopping - InBrief Analysis - Worldwide

Customer experience encompasses the overall lasting impression delivered by a retailer through its products and services, across all touchpoints with customers and prospects. As customers’ needs shift and evolve, so do the expectations related to the customer experience.
How do physical shops use digital tools to respond to the new customer behavior and how do they challenge the changing needs of their customers?

 

Contents:

Management summary

Physical stores transform themselves to adapt to the changing habits of customers

A second step in the digitalization of shops is to respond to the evolving needs of customers and engage them more

Time-saving augmented shopping for consumers

Immersive experience for a rethought customer experience

  • Augmented reality
  • Virtual reality

Conclusion

SHARE :

Related Content

View all reports >

Identity & Access Management – Dependencies, Connections, and Provider Landscape – InBrief Analysis

As organizations expand their digital ecosystems, identity and access management (IAM) has become a central pillar of enterprise cybersecurity. IAM ...

Event Date : September 02, 2025

Read more >

Software AG - Figures - Worldwide

This Excel document is part of the company profiles PAC publishes every year at local, regional and worldwide level; it includes the following ...

Event Date : December 04, 2023

Read more >

Expert View: The Importance of Securing Responsible AI

Responsible artificial intelligence security is emerging as a practical discipline shaped by operational dependency on algorithmic decision systems. ...

Event Date : April 21, 2026

Read more >

Expert View: NVIDIA Wants To Acquire Hugging Face To Offer More Services And Solidify Its Leadership Position

NVIDIA’s move to acquire Hugging Face will reshape the AI developer landscape and signal a shift to integrated model and compute marketplaces.

Event Date : September 18, 2026

Read more >

SAP Hosting in Europe – PAC RADAR (internal use) – 2026

PAC has evaluated leading SAP service providers globally as well as key players in Europe and local markets in France, Germany, and the UK. This ...

Event Date : June 15, 2026

Read more >

Latest Publications report

View latest publications Reports >

Free reports & webinars

View All Free Reports & Webinars >